Transportation and Warehousing employees 15 million people. This number does not include workers operating in transportation and logistics roles for retailers and manufacturers. 

Logistics / Transportation / Brokering is all a game about speed. So many participants, so many moving pieces. Communication is what we depend on. Without instant, fast communication, the Logistics market falls apart. 

Unlike any market, there is no standardization in Logistics. Different MSAs, Fuel Charts, Terminology, on time %, Service Standards, Mileage, TMS, Accessorials. Every relationship is different, shippers operate on different platforms, carriers may or may not even incorporate tech due to barriers to entry like resources, integration, etc. 

Today market participants communicate via phone and email. These methods do not match the required visibility or time sensitive nature of the market. 

Instant messaging exists today in disparate TMS and procurement tools, but is not successful due to the vast number of participants and the fragmented systems used. 

LCHAT replaces all chat tools hosted by different platforms and standardizes IM across Logistics. 

The approach is open market. Any shipper, carrier, and broker organization can create a user profile (within an organization based on verified info) and chat with people who accept their message. First you target shippers, the enterprise large participants to beta out the solution. Do load planners like it, how do they communicate today? 

This isn't meant to replace internal chat tools within an organization like their Slack or Teams. This enables easy communication across organizations that are intimately connected on a daily basis.

LChat is to be desktop app, mobile app, and OPEN API that can be embedded into different TMS platforms (Blue Yonder, OTM, SAP, e2open) so that the thread of communication is current no matter the platform. 

By adopting an instant message tool developed to connect the entire market place, across organizations, these companies are able to get visibility and access to stored communication that is currently lost today in phone calls, text and personal Chat tools.